iMap Policy

Effective August 1st, 2023, an Internet Minimum Advertised Price policy on the selected Ariston products will be in effect (herein referred to as “iMAP policy”)

As used in this iMAP policy, “reseller” means any reseller, distributor, sales representative, or dealer.

Ariston has decided to implement this unilateral iMAP policy to protect the value of our products and our reseller partner relationships. By not adhering to the established iMAP policy, a reseller can dramatically diminish or detract from the perceived value of the Ariston brands and products. This iMAP policy is intended to allow consumers to purchase from resellers based on loyalty and customer experience. In the interest of protecting both resellers and consumers, it is necessary to abide by the following requirements.

The iMAP policy has been established by Ariston to help preserve and protect the reputation of Ariston products. The iMAP policy is also designed to ensure that resellers have the incentive to invest resources into services for Ariston customers.

Minimum Advertised Pricing Policy Enforcement:

Products covered by this iMAP policy can be found in the iMAP pricing addendum.


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